digital

Social Media

Differentiating leaders from laggards, social media is fast becoming a top priority in corporate communications, contributing to your company’s community engagement strategy, brand equity and reputation.

Strengthening your brand

Our social media communications always start with the ‘why’. We immerse ourselves in your company’s strategic thinking, and ensure our online objectives integrate seamlessly with the broader media and communications plan.

We develop and tailor messages that resonate with relevant stakeholders. The end goal is always to engage, inspire or provoke audiences, so they feel attachment to your company and key messages. Across the various social media channels, as well as your website, we commit to delivering integrated, credible content.
Social media applications on a phone
What we do

Our in-house social media team are experts in:

LinkedIn thought leadership

Creative production, including video and photography

Content creation and graphic design

Podcasts

SEO and SEM

Long-form content & Blogs

Online community management

Webinars

Email marketing

Paid advertising

Essential to any social media communications campaign is a deep understanding of channel algorithms. Each social media platform, organically speaking, runs an algorithm that benchmarks user behaviour, tweaking its features to ensure the ‘user experience’ is optimised. We perform frequent, rigorous research of channel algorithms to ensure what we’re doing works, and report on all activity so you get the best result from your investment.

Changing your Social Media story

It is not uncommon in today's world to experience backlash or social media slander. These voices and accusations can be loud and overwhelming, and they can have the power to alter brand perception and tarnish your reputation.

We work with company’s and key spokespeople to navigate being “cancelled” and other attacks on social media. In collaboration, if needed, with lawyers and other experts, we mitigate damage and recover your reputation as quickly as possible. Whether you’re in the right or the wrong, the goal is to rebuild stronger, with good governance and policies, ensuring the issue is managed, and protections in place to ensure the experience will not be repeated.

Make your
challenges ours.

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